“Commercial digitization with Google Street View 2023”

• PYMESBALTA presents for the third consecutive year a new edition of the “Commercial Digitization with Google Street View 2023” project that will soon be launched for its associates in Breña Alta.
• This action is framed within the Retail Trade Programme, financed by the European Regional Development Fund (ERDF) of the European Union and the Secretary of State for Commerce of the Ministry of Industry, Commerce and Tourism.

PYMESBALTA, the Association of Small and Medium Enterprises of Breña Alta, presents this digitization project again this year due to the importance it has for the business fabric and the success of past editions, in those that remained were companies interested in participating. This is how we get this project, which will be launched shortly, to reach the largest number of associated companies in Breña Alta. Pymesbalta has been working for the business fabric and the revitalization of the Open Commercial Zone of Breña Alta since 2007 under the motto “In Breña Alta you have everything at hand”.

This program is the result of the joint efforts of different public and private administrations, such as the State Secretariat for Commerce, the Spanish Chamber of Commerce, the network of Chambers Territorial authorities, the Autonomous Communities, the Town Halls and in this case the Breña Alta Association of Small and Medium-Sized Enterprises (PYMESBALTA), and also has the co-financing of the European Development Funds Region (FEDER).

With this program to support the competitiveness of retail trade with the motto “A WAY TO MAKE AUROPA”, the development of innovative promotional actions aimed at encouraging consumption is intended. and sales in the different subsectors of activity, in commercial hubs, in open shopping centers, with special emphasis on visitors and tourists and in promotional campaigns in small businesses. These actions are carried out in collaboration with the most representative associations of interest for the sector or corresponding commercial areas.

Pymesbalta presents this “Commercial Digitization with Google Street View” project for the third consecutive year to make its associated companies more visible through networks and with any mobile device. A company that takes time to evolve has a high probability of disappearing , since it will arrive late in a race where customers are increasingly digital and the market is increasingly competitive. Faced with this reality, businesses must know how to modernize in order not to become obsolete.

 This project is a tool for establishments to make themselves known virtually and adapt to the new type of consumer who is increasingly searching from computers and mobile devices. These consumers are increasingly demanding and value being able to see the most information available about the places they will end up visiting later, since they do not want surprises and are already on their way based on the information they find through digital media. The digital revolution has not only changed the way of buying, but also the form of communication and perception of companies

The Google Street View Virtual Tour can be seen from the Google search engine, from Google Maps as well as from corporate web pages if you wish to include it. The quality of the Virtual Tours would be maximum, offering an unprecedented image and being able to tour the company from the entrance, virtually walking through the facilities and offering a modern image so that any user, from any device and at any time and in any location can access to take the virtual tour and users can get to know the business before going.

The official Google Street View sticker will also be delivered to all participating businesses. In this way, users can easily tell that a business is available to view in Google Street View.

In the development of this promotional action, direct coordination work has been carried out with those responsible for the Delegation of the Tenerife Chamber of Commerce, with the Delegation in La Palma, in addition to the always collaboration of the Federation of Entrepreneurs of La Palma (FEDEPALMA), Cabildo de La Palma and Town Hall of La Villa de Breña Alta.

More information in: https://pymesbalta.org/pymesbalta-presenta-por-tercer-ano-consecutivo-una-nueva-edicion-del-proyecto-de-digitalizacion-comercial-con-google-street-view-2023/