DIGITALIZACION COMERCIAL CON GOOGLE STREET VIEW – EDICIÓN 2024

The project “Commercial Digitalization with Google Street View – 2024 Edition” is an excellent initiative within the Program to Support the Competitiveness of Retail Trade, co-financed by the FEDER funds and the Secretary of State for Commerce. This project will allow 12 Pymesbalta businesses to digitalize their physical spaces through a Google Street View Virtual Tour, a powerful tool to increase visibility and modernize the image of the participating companies.

This project is a tool for establishments to promote themselves virtually and adapt to the new type of consumer who increasingly searches from computers and mobile devices. These consumers are increasingly demanding and value being able to see the most information available about the places they will end up visiting later, as they do not want surprises and are already on the right track based on the information they find through digital media.

Virtual tours not only provide an interactive and engaging experience for customers, but also promote sustainable practices by reducing the need for physical travel, optimizing the use of resources and materials, and educating consumers about the importance of sustainability.

Integrating these practices can help businesses position themselves as sustainability leaders and attract an audience that is increasingly aware of the environmental impact of their decisions.

Project benefits:
– Offer consumers the opportunity to tour the establishment virtually, increasing customer confidence before their visit.
– Attract new customers who search for detailed information online and prefer to see the spaces beforehand.
– Improve competitiveness against other businesses by digitizing the spaces.

Virtual tours will be available on Google, Google Maps, on the Pymesbalta website, in the file of each company within the association’s website, and may also be included on the corporate websites of the participating companies.